c-LAB is where MDNN's ideas become working experiments.

pop-up workshops, residencies, and activations for people inside the work

Some institutions have buildings. musée de new normal has a method.

Since 2024, the fighting God tour has run parallel to the Festival de Cannes — gleaning its cultural signal, producing original intuitive works in art and cultural essays mapping the zeitgeist from the '90s to the 2020s across film, fashion, and music. the work moves through the territory the official programme doesn't reach.

Now in year three, the c-LAB emerges from that practice.

The c-LAB is de'M's focused space for working across registers simultaneously: sound and image, structure and intuition, the historical and the not-yet-named.

In an age of converging consciousness, this is de'M's applied work.

in 2026 the c-LAB launches C-PLAY.